TYR Signs European Champion Camille Lacourt

Huntington Beach, Calif. – June 23, 2011- TYR Sport Inc. is pleased to announce a three-year sponsorship agreement with Camille Lacourt, reigning European Swimmer of the Year. The Narbonne, France native is coming off a tremendous 2010 season where he became European Champion in the 100m backstroke. TYR will be the exclusive sponsor for all of Lacourt’s race-day technical apparel and equipment. Lacourt dominated at the 2010 European Championships in Budapest, Hungary, claiming three Gold medals in the 50m backstroke, the 4x100m Medley relay, and the 100m backstroke. Setting a new European Record, Lacourt’s 100m backstroke time of 52.11 was the second fastest time ever recorded. Four months later, Lacourt went on to win a Silver medal in the 100m backstroke at the FINA World Short Course Championships in Dubai. Lacourt hopes to continue his winning streak at the 2011 European and World Championships, and will be one to watch at the 2012 Olympic Games in London. “I am honored to become a member of the TYR family,” stated Lacourt upon signing his agreement with TYR. “As a proud representative of the French Swimming Federation (FFN), I look forward to training and racing in TYR.” Continuing to expand its presence in the European market, TYR’s international swim family now includes Lacourt, Steffen and Markus Deibler of Germany, and Jeanette Ottesen of Denmark. In addition, TYR is proud to sponsor three of the world’s premiere male backstrokers in Lacourt, 2x Olympic Gold Medalist Matt Grevers, and World Record Holder Nick Thoman. TYR is also the official sponsor of the French Swimming Federation (FFN). “Camille is an exceptional athlete with limitless talent and charisma. TYR is excited to welcome a swimmer of his caliber to the TYR family and we look forward to watching him excel at the World and Olympic level,” said Franck Horter, General Manager of TYR Europe. To learn more about TYR’s sponsored athletes, and the products they race and train with, please visit TYR.com. About TYR: TYR engineers technical apparel and equipment for swimmers and triathletes. Named for “TYR”, the Norse god of warriors, we’re a company started by athletes and populated by athletes. The cultures and communities of competitive swimming and triathlons pervade our offices. We are dedicated to re-imagining technologies that help athletes attain peak performance. Like athletes, we work with an intense spirit of competition. We aim to create the fastest, most advanced technologies and products. Always.